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9 Key Consumer Emotions & How to Trigger Them with Website Personalization

By Omri Yacubovich | Head of Marketing @ Commerce Sciences As much as we would love our e-commerce site visitors to take every prescribed action and make logical decisions based on the experience...

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Practical E-Commerce Marketing Tips for Holiday Shopping Season Success

By Omri Yacubovich | Head of Marketing @ Commerce Sciences The lucrative holiday shopping season will be upon us soon, and for many online retailers it’s the difference between an okay fiscal year and...

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7 Can’t-Miss Website Personalizations for Your Best Holiday Season Yet

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Over half of online marketers feel that the ability to personalize web content is fundamental to their online strategy, according to Adobe and...

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7 Effective CRO Tips You Didn’t Know You Could Implement This Quickly

By Omri Yacubovich | Head of Marketing @ Commerce Sciences You’re getting the right people to your site with your remarketing and you’re serving them a mobile-enhanced experience. Your email marketing...

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3 E-Commerce Personalization Tips to Help You Grow Your Email List by 300%

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Email marketing has been around almost as long as the Internet itself, but it’s not dead yet (despite many declaring it so over the last...

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5 Tips for Scientifically Accurate E-Commerce A/B Testing

By Omri Yacubovich | Head of Marketing @ Commerce Sciences A/B testing is a critically important part of your conversion optimization strategy, but simply running tests just isn’t enough. Marketers...

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5 E-Commerce CRO Best Practices That Are Flat Out Wrong

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Imitation may be a form of flattery, but it isn’t always the best business approach. This is especially true when dealing with traffic to your...

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5 Steps to More Personalized E-Commerce Strategy

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Not that long ago, a savvy retail salesperson could size up customers by their shoes, belt and what area of the store they went to first. By...

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Why Site Personalization? Why Now?

Following the herd, is part of the human nature. Once trends evolve, it’s only a matter of time until you will encounter them, and in many cases become a part of them. Some recent trends popping to my...

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Is Google going to kill mobile popups?

As part of Google’s ongoing effort to improve user experience for mobile visitors, Google is going to help users find the best answers to their questions faster, encouraging website owners to remove...

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